15-18 June 2027
Crocus Expo, Moscow
Industry analysts project average annual growth of around 5% through the early 2030s, with digital printing, flexible packaging, and automated post-press processing leading the sector. Demand for coated paper continues to be met partly through imports (with a majority now sourced from Asian suppliers) alongside strengthening domestic producers, while e-commerce-driven packaging and label demand continues to grow at a high single-digit pace annually.
The industry's growth trajectory is characterised by key operational shifts:
Long-term projections indicate steady annual industry growth, with digital printing, flexible packaging, and automated post-press processing leading the sector.
E-commerce fulfillment, logistics, and retail branding remain primary market drivers. The surge in demand for corrugated boxes, flexible packaging, and specialised labels (including track-and-trace marking) continues to outperform traditional commercial print segments. Interactive packaging incorporating QR codes and brand protection features is rapidly moving from niche to baseline specification.
Digital printing (inkjet and electrophotographic) offers lower setup costs, reduced job-changeover times, and economic viability for short-to-medium runs. Hybrid production lines, combining the high-speed cost efficiency of flexo or offset with digital units for variable data, allow printing houses to handle mixed run lengths without sacrificing profitability.
To combat rising labour costs and material waste, printing plants are deploying automated prepress workflows, AI-assisted impositioning, and predictive equipment maintenance. Integrated ERP/MIS platforms automate order capture from web-to-print portals directly to shop floor machinery, trimming execution times from days to hours.
Regulatory standards and corporate environmental commitments are accelerating the shift toward water-based inks, biodegradable films, and recycled paperboards. Printers utilising energy-efficient LED-UV curing systems and certified sustainable substrates are capturing a growing share of corporate B2B contracts.
Variable Data Printing (VDP) enables customised marketing campaigns, bespoke packaging, and individualised consumer goods. Simultaneously, smart print technologies, incorporating augmented reality (AR) triggers, NFC tags, and functional inks, are converting static print media into interactive digital gateways.
Restructured trade routes and domestic production investments have stabilised the supply of printing inks, varnishes, chemicals, and paper substrates. Local paper mills and chemical manufacturers have expanded capacity, reducing import dependencies and mitigating supply chain risks for commercial printing houses.
Beyond paper and board, print service providers are expanding into industrial textile printing, interior decor (wallpapers, canvases), direct-to-object decorating, and specialised architectural elements, securing high-margin revenue streams.
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As the Eurasia region's premier exhibition for printing and advertising production technology, Printech brings together equipment manufacturers, materials suppliers, print shop executives, and technical experts under one roof.
Co-located with RosUpack, Printech provides direct access to state-backed modernisation programmes, equipment demonstrations, and expert business sessions.
